Louis Chevrolet – a book for the centennial

2011 marks the 100th birthday oft the Chevrolet Motor Car Company. From its simple beginnings in the pioneering days of automobile making it has evolved to a global brand. And the company still bears the name of Swiss race car driver and engineer Louis Chevrolet.

Martin Sinzig, Swiss Journalist and Chevy enthusiast, follows the path of Louis Chevrolet who was born 1878 in La Chaux-de-Fonds. When 22 years old, he moved to North America, got fame as a daring race car driver and teamed up with William C. Durant to form the Chevrolet Motor Car Company.

In his book, Martin describes Louis Chevrolet‘s racing career, his endeavours as an engineer and also the personal life of this famous man. An overview over a 100 years of corporate history will be added. The book will be published in spring 2011.

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to get on the list for the english version of the Chevrolet Book,:send an e-mail with name and address


- April 2011: the german version of the Louis Chevrolet biography is published

- july 17th to 23rd 2011: Martin Sinzig and his friends attend the Chevy Centennial in Flint, Michigan, www.vcca.org

- Martin takes numerous trips to the US to find more documents which will be included in the english version of his book

- work in progress for the english and heavily updated version of the Chevrolet biography, stay tuned for the publishing announcement